So here’s a possible list of three choices to offer your fans with your next album:
- The physical CD - Let’s say it features 15 songs and cool liner notes on the insert. Price: $15 - or more if you combine it with a DVD or some other type of upgraded packaging.
- Three digital-only EPs that feature five tracks each. Price: $3.99 each. Take all 15 songs from the album and break them into five groups of complimentary tracks.
- Digital download singles - Every track is also available for 99 cents each.
(via Bob Baker: Giving Music Consumers These 3 Choices Leads to More Revenue)
The Hypebot’s Music Industry Week In Review:
- Terra Firma and Guy Hands have just days to save EMI.
- MySpace lost $150 million in the last 3 months and new stats offer more proof of it’s decline as Facebook & Twitter soar.
- Song marketplace MusikPitch launched amidst some controversy, and by week’s end the company had revised it’s user agreements.
- The Black Eyed Peas break the digital sales record.
- APPLE: iPad sales top 1 million in just 28 days and new iAds share iTunes purchase data with marketers. Plus it could be a long wait for iTunes in the cloud as labels claim multiple use.
- WMG offers mixed results to investors. Digital sales up.
- TuneCore adds charts and shares some impressive sales stats.
- Napster goes social with Facebook, Twitter & more.
- ASCAP 2009 revenues jump $176M to $995M
- Concert simulcasts increase in popularity. The Met tops 2.2M season tickets to broadcasts.
- RealNetworks post-Rhapsody reports small profit from lower revenues.
- YouTube to offer new revenue stream for videos.
- A great new artist checklist from SoundExchange
IMPORTANT VOICES:
- Bruce Warila: Every Major Artist Is Failing As An Independent Media Channel & What To Do About It.
- Kyle Bylin: Why Music (Really) Matters.
- Bob Baker: Giving consumers these three choices leads to more revenue.
- Interview: We7’s Steve Purdham.
Why Artists Should “Do a 180” on “360 Deals”
by Bob Donnelly, Esq.
Lommen Abdo Cole King & Stageberg
A new type of record label contract has come to be known as a “360 deal” (as in “360 degrees in a circle”) since it seeks to make the label a participant in revenue streams from every quarter of an artist’s career. In his popular music industry blog, Bob Lefsetz wants to know why artists would consider such a contract. With typical humor, he writes: If you’re contemplating a major label deal and your success is not based on terrestrial radio play, and you don’t make pop music, YOU’RE A FUCKING IDIOT!
Hello my darlings.
So I thought I’d make a quick post about how important connections and networking is in the music biz and in life in general. As I’ve said before, when I first started making music, I had NO CONNECTIONS WHATSOEVER to my music community at all. Within 6 months, I had…
advanced strategies, tactics and tips for selling your mus
An article in the Huffington Post by songwriter and ASCAP president Paul Williams has given me the subject for this blog posting. (article found here http://bit.ly/bcz3jp ) I have made it a point to keep calm about controversial issues and analyze them with a clear head, but in the past week I…
Did you know that you can guarantee your music gets placed on iTunes, eMusic, Rhapsody, and a slew of other critical music distribution sites for as little as $9.99? We were pretty excited to hear about it too!
Tunecore.com provides this amazing service to all of us in the independent music…
Why are music labels willing to commit suicide rather than change?
When I first heard of SellaBand, I thought it was an interesting service, helping bands raise money for projects. But the more I read about it the more I sense that SellaBand is likely to fail. Although some fans will be interested in buying shares in my band’s potential prosperity, the majority…
Nice little synopsis of the current state of the music biz. Enjoying seeing Josh Roth/Ra Ra Riot represent.
Interesting how ahead of the times they were and how they basically utilized viral marketing without the help of the internet. Definitely worth looking more into if your an artist or artist manager!
I’ve not downloaded it so I don’t know if it’s any good but it’s from Berklee and it’s free :)
SONY blocks Beyonce’s videos on her official YouTube channel due to “copyright grounds.” So…she’s pirating her own stuff?! WTF??!
Boing Boing has the story, and every time I see some utterly dim move by the major labels it makes me a little less sad about the state of the music industry. Maneuvers like this - preposterously antagonizing one of your top-selling artists - are what have sunk the majors in the last few decades. The ostensible reason for this is “copyright” but the more dire reason seems to be that Sony wants to wring every last dollar from her fans by making them buy the videos. A fair task, but why even set up an “official channel” for her on YouTube only to take the videos down?
This is dumbassery at its finest.
“Do you want to create a successful career in music? How you think about your future is critically important. Always be as positive as you possibly can be. Think about what success means to you and how you can get there. Define your goals and be realistic in what you are trying to achieve….
